If we're to do anything with excellence or persistence, we've got to care. Whether that be leading a company, building widgets or working out. Care or it gets old. Care or things become stale, dull and mediocre. Care or do something to rekindle your care. Care or consider doing something else.
Care is one of the most valuable commodities in any endeavor and also one of the least studied, nurtured and discussed. Yet, the greatest teachers in our lives really cared. We go to stores because the people behind the counter care. We stay in hotels where the staff demonstrates care. We participate in churches where those who lead and those who serve authentically care.
CARE MATTERS ALOT!
Why do some people and organizations care? And why do others just not?
Why do I care sometimes? And other times I just don't?
Care makes up for a lack of many other resources, talent and experience. Care in a family makes up for a lack of stuff. Who of us doesn't LOVE being part of an enterprise where others REALLY CARE? Care makes an experience meaningful, fun and even unforgettable.
However, fake care doesn't work... at least long term. "Fake it til you make it" doesn't get us too far when it comes to caring.
A couple of things we can do if we really care about care:
Evaluate care in yourself and in your organization. (At least check the gauges)
Take time to nurture care by highlighting it and seeking ways unleash more of it.
Here's a few personal care diagnostic questions:
When have I felt myself really caring lately? How come?
What have I been engaged in (or more disengaged) where I am NOT caring? How come?
What do I care so much about that I want to do more of it?
If you REALLY CARED, just think of the kind of potential, productivity and life that could be unleashed? Hmmm.. Could make for a significant discussion.
