Unlike my jock buddies in High School, futuristic thinkers realize the future belongs to the creative types. The once destined to be starving artists hold the key, not only to our culture, but to our economy and the path to change the world.
In a business environment now rapidly outsourcing the lifting, producing, number crunching, coding and even the researching, we can't outsource the creating and inventing. Here's what is being said about the need to free the artsies.
"The last few decades have belonged to a certain kind of person with a certain kind of mind - computer programmers who could crank code, lawyers who could craft contracts... The future belongs to a very different kind of person with a very different kind of mind - creators and empathizers, pattern recognizers, and meaning makers. These people - artists... will now reap society's richest rewards and share its greatest joys." (Daniel Pink, A Whole New Mind)
For years, the population has been seduced, scammed, and brainwashed into fitting in, filling and exercising a day' work for a day's pay. That era has come to an end and just in time... ARTISTS are people with a genius for finding a new answer, a new connection, or a new way of getting things done. (Seth Godin, Linchpin)
"It turns out that what we need are gifts and connections and humanity and the artists who create them. " (Seth Godin, Linchpin)
Sooooo... if you've got creative gifts and abilities - your time has come. If you're a leader of a company or organization, you may want to begin finding ways to move from hiring "heavy lifters" and "getter-doners" to "thinker-uppers, "picture painters" "and "creative advisors" or even just start filling your network with them.
Also, watch as the rise of a whole new occupation comes to prominence: the creative coach and creative strategist. These are people who can draw out and elicit the best ideas to implement new ways to communicate and navigate in this brave new artsy world. These "artsy guides" realize that everyone is creative, but may need some coaching, evoking and cajoling. As a young thinker Alex Kniess wrote on his post on adage.com called Creative Strategist: The Role of the Future, "It turns out that when you break down the barriers between the account and creative sides of things, you allow the possibility of smarter thinking altogether."
Could it really be that artsies working in tandem with the left-brain types can create more than either could do alone???
All to say... Free the Artsies!
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